TROY, MICH. – Although the average daily rate (ADR) for a U.S. hotel room climbed to a record high of $158.671 in 2024, hotel guests in every segment from economy to luxury feel they are getting better value for their travel dollar. According to the J.D. Power 2025 North America Hotel Guest Satisfaction Index (NAGSI) Study, key drivers of that improved perception of value are higher satisfaction with guest rooms, including condition, cleanliness and room amenities such as in-room smart TVs.